I’m not politically in synch with Arthur C. Brooks, the President of the American Enterprise Institute, but I loved his March 29, 2014, Op-Ed in the New York Times, “Why Fund-Raising Is Fun.”  Brooks draws on social science research like this 2008 article in Science magazine, which argues that we are made happier by giving money and time to others than by spending money on ourselves.  Giving to others raises our well-being in part because it enhances what social psychologist Albert Bandura has termed “self-efficacy,” the belief that our actions can make a desirable difference in the world.  By giving more of ourselves, Brooks posits, we  might even enrich ourselves materially as well as emotionally, since enhanced self-efficacy can lead to more focused and effective actions in other spheres.  Potential donors – ourselves included – possess three assets that are often disconnected:  money, time, and convictions.  By helping  people bring those assets together and contribute to a cherished cause, fund-raisers spur “an alchemy of virtue,” in Brooks’s elegant phrase. 

Does Brooks’s analysis ring true to your own experience as a donor?  Does your development staff find Brooks’s insights inspirational?  I hope you’ll let me know.



09/15/2014 12:31am

Thanks to the author for information.

09/15/2014 5:00am

I desired to thank you for this outstanding read!! I definitely liked every little bit of it. I have you saved your website to examine out the newest things you publish.


Thank you for this inspiration.

02/04/2017 5:31am

People are learn through your mistake and with the passage of time failure chance are decrease. More often than not innovation is likely to bring a change of culture in an organization.

03/02/2017 9:35am

Google ALLO APk is the best messaging app ever. ALLO is the best messaging app designed by Google for making your conversation easier and expressive.

04/05/2017 11:07pm

Yes, my development staff and I find a lot of inspiration there! Great thing!

05/02/2017 6:00am

Now they can get the Bihar TET Admit Card 2017 through the online Bihar Tet Admit Card 2017

07/11/2017 11:56pm

This is a champion among the most edifying and enlightening posts. Truly, I'm looking for this kind of material. Much gratitude to you such an extraordinary sum for sharing this post.


Leave a Reply